21 August 2023


Dave Allen embarked on his journey as Managing Director of Square One Network in June 2022, stepping into the lead role after his initial appointment as Head of Sales in May 2021. Over the course of the past 15 months, the new leadership team has brought in positive changes that have influenced the company’s vision, growth trajectory, and service offerings. In this review, we explore these three crucial areas that have shaped the evolution of Square One Network.

A Clearer Path: Vision and Core Values

The compass of Square One Network’s vision has been recalibrated, and a more distinct business strategy has been established, informed by a comprehensive assessment of the company’s strengths and the discernible needs of its valued customers. This renewed clarity is encapsulated in a set of core values that have been woven into the fabric of the organisation’s culture:

  • Mobile First: Rooted in our origins as mobile device and mobile broadband specialists, the emphasis on a mobile-first approach persists. In today’s landscape, the mobility of businesses is pivotal to their success. Our solutions prioritise this mobility, enabling our customers to operate seamlessly wherever they are, without compromising their financial standing or productivity.
  • Passion & Experience: Square One Network stands upon a wealth of experience in the realm of telecommunications. Our enthusiasm for delivering bespoke telecom solutions distinguishes us as a provider of choice. The solutions we offer are tailored to optimise efficiency, scalability, and cost-effectiveness.

  • Emerging & Innovative: Remaining at the forefront requires a commitment to investing in emerging technologies and consistent innovation of our existing services. Our dedicated team is continuously exploring and evaluating new telecommunication options, ensuring that our customers maintain a competitive edge in their respective industries.
  • Personalised Service: In a recognition of the diversity in business requirements, we adopt a customer-centric perspective. This involves considering the entire process from both our customers’ and their customers’ viewpoints. Our approach is characterised by personalisation, crafting communications solutions that align seamlessly with the unique needs of each business.

Dave’s introduction of the tagline “Bristol’s Best Kept Secret” reflects not only a playful demeanour but also a resolute desire to transcend regional boundaries and establish a more pervasive presence.

Sustainable Growth: Business Expansion

The Telecom sector is in a state of rapid expansion, with the impending Public Switched Telephone Network (PSTN) switch off looming on the horizon for 2025. In the midst of this bustling landscape, Square One Network aspires to make a substantial impact while preserving the warmth and personal touch of its customer service. Square One Network has propelled two crucial initiatives:

  • Expanded Workforce: Acknowledging the need for amplified capabilities, the headcount across various departments is increasing. The growth extends to pivotal areas such as Customer Support, Account Management, and New Business Development, where talent has been welcomed to further enhance customer experiences.
  • Cultivating a Positive Environment: Dave’s leadership has instigated a transformation of the work environment, fostering a more vibrant and empowering atmosphere. Concurrently, an investment in internal training will enrich team members’ skills, setting the stage for a more adept and cohesive workforce. 

Comprehensive Solutions: Broadened Service Plans

In the realm of service provision, our approach underscores the importance of nurturing existing customer relationships while offering an expansive spectrum of services. The intimate engagement of the customer service team has paved the way for a comprehensive service plan encompassing telecoms, business broadband, and unified communications. This strategy, coupled with our persistent message to “Talk to Us,” has yielded impressive growth over the past year.

This new approach has facilitated steady growth across both the Square One Network team and its diverse service offerings. This upward trajectory has invigorated conversations about potential IT services on the horizon, hinting at the exciting possibilities that lie ahead. Rooted in a commitment to progress and a customer-centric ethos, the road ahead is illuminated with promise and potential.


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